More About SEO

  Step 1 : Search your keywords threshold : If a part of the content does not rank for its target keyword in the top five places, it does not have any value. We would like to find keywords worse than position 5. However, we also want to limit the rankings. We found that our keyword thresholds exist between 6–29 positions. Step 2:  Filter for Volume search: There’s no point in re-optimizing a piece of content with a small to no search volume for a keyword. You’ll only want to look at keywords with search volumes indicating a likelihood of success. Now you have filtered your list to include only threshold keywords with enough search volume to justify re-optimization. Step 3:  Filter for difficulty: In general, I want to optimize the keywords with high search volume and low organic difficulty. You might succeed by extending your re-optimization plan with some attacking link structure if you want to target an extremely competitive keyword in the above list. Step 4:  Sel...

  There are 3 main reasons for that In time ,  material decays Unless you re-optimize it, your content becomes a part of the past. When ranking search results, search engines look at the user behaviour. If you have outdated content, you cannot expect it to attract users. Update your content to keep it relevant and up-to – date in the eyesight of the search engine. It will, for instance, help your rankings in search results. The more relevant your content becomes, the more traffic your site receives. Content retains long-term interest If you want your content to increase its worth, you need to re-optimize it. What you wrote about a year ago is likely still important to your target audience. Another round of updates pushes your content higher and gives your business access to more traffic and audience members. The more alerts the company receives, the through the flow. Intent to search evolves If your business wrote a blog post about cell phone history in 20...

  Choose A Keyword For Each Episode The first action is to select a short keyword for each podcast episode. Although keywords are losing popularity in search engines, they are required to help search queries and tell search engines what the article is about. The keyword should be as short as possible so that it can be used in different search criteria. Share Your Content On Directories There are a number of online directories like BizSugar that can be used to promote your new page or blog post. This helps to create a backlinks to your content that will help you achieve a higher page ranking. This is also a good way to create backlinks from users across the internet that read / listen to and like to share your material. Get Social Social networking is important at this period and era. Google, Bing and others all use Facebook likes, retweets and other content to determine the relevance and quality of their content. Through having extremely active Facebook media, you can help to incre...

  There are several explanations, but some are worth remembering. One reason is that the format is uniquely suited to fit into our busy lives. Podcast audio content allows listeners to engage themselves in topics without having to set aside time to read or watch a video . In 2019 over 100 million people listen to a podcast every week. There are over 700,000 active podcasts and 29 million podcast episodes available online. This means a lot of people are listening. So why do people choose these podcasts to other platforms such as show material, video content or text content? Since listening to someone is convenient, rather than reading or observing. And podcast can be a new and modern way to get an edge over your competitors.

  There are several ways of getting backlinks . There are many ways backlinks are available. Write comprehensive and definitive articles on your company, for instance. Build and contribute content in connection with other site owners and bloggers. List your company in your industry with trading organizations. Another way is to list your company with business organizations in your industry or other niche or regional directories that are relevant to your company. For a number of reasons, backlinks are important. Search engines such as Google use the consistency and number of sites linking to your website to assess the location on their lists with information from the search engines (SERPs). Backlinks can also be used to  increase your website visibility  and to increase your online visibility in search results pages for your search engine.

   Backlinks   on a website pointing to your website are all hyperlinks. It is a kind of citation in which somebody refers to a topic related to you, your service or your product. Backlinks is one of a number of Google-used metrics for measuring a page value. Sometimes backlinks are called incoming links, inbound links, in links, or inward links. Search engines were quite basic in the early days of the Internet, based solely on matching keywords. The website’s owners realized that they were able to take advantage of this weakness by using “keys” to create websites that contain massive lists of keywords, plastered with advertising banners. Such websites operated primarily for ad revenue production. The more users are rated on a SERP, the better for your service, when Twitter, Bing or a search engine produce the first search results in answer to quest.

 One of the key weapon in your SEO a rsenal is LSI. There are a number of ways you can find LSI , some of them are: 1. USE common sense 2. look at auto complete results 3.look at related searches 4. Use an LSI key word tool 5. Check for ranking key wordlist 6.Run a TD*IDF Analysis

  Latent semantic indexing (LSI)   is a system search engines use to analyze the other words people use surrounding a given topic.  LSI keywords   are words and phrases with a high degree of correlation to your target topic.  Google's algorithm uses them to help determine content quality and relevance to the search term. I've seen a number of posts refer to LSI keywords as synonyms of the target keyword, but this is misleading. It's more accurate to say that they are the words that are most commonly correlated with the search in high-value content. That includes synonyms, but a great deal more as well. At this point, LSI keywords appear to be more important than keyword density in search engine algorithms,

   Negative keyword research should be an ongoing process just like regular keyword research , But there are some common scenarios :   Before a PPC campaign is launched  - This is considered  proactive  negative keyword research. By brainstorming and researching all the different irrelevant searches your ad could be shown on, and setting those negatives before you launch, you can save money on wasted clicks, and prevent the detrimental effect they have on your Quality Score. Once a campaign is live  - This is considered  reactive  negative keyword research because it is in response to irrelevant searches that your ad has already matched against. Within the first few days of a campaign going live, you should mine your search query reports for keywords with high impressions and low clicks. On an ongoing basis  - Many PPC marketers do negative keyword research on a weekly basis, but negative keyword research at any time can only help a...

  A negative key word is a PPC match type (or keyword targeting option) offered by most search engine advertising platforms, including Google AdWords. Negative keywords allow you to selectively filter who sees your ad. The benefits of effectively using negative keywords in your PPC campaigns include: Improved click-through rate or CTR  Improved conversion rate (percentage of users who clicked on your ad and went on to convert) Improved Quality Score (a Google AdWords quality rating that affects the amount you pay for ads)